Mash-up Applications for Small Destination Management Organizations Websites

Multimedia plays a role on the Web which is guaranteed to grow in significance as individuals and organizations increasingly generate digital content. Parallel to the development of richer media online is the discovery of “Web as platform”, termed Web 2.0 in some quarters.. As rich media and Web 2.0 converge, new requirements arise which need new solutions. In this paper, we describe the SOCITUR project, which aims at implementing innovative userfriendly interfaces for destination marketing and promotion portals based on Web 2.0 technologies that will encourage and simplify the indexation, aggregation and sharing of multimedia content generated by both DMO and tourists. This paper focuses on the architecture and developed components of the system.